Study proves the possibilities

College students in the US have $198 billion in spending power. That's a lot of clout. A recent study looked at where the heck all this money is going and why. One stat says a lot:

37% prefer brands that give back to the community, are environmentally safe, or that are connected to a cause.

The question is, who and where are these brands? That's what this site helps you find out.

In case you want to see the details, the study of 18-30 year-olds was done by Alloy Media + Marketing with help from Harris Interactive.